As we close the books on 2024, I wanted to take a moment to thank all my clients, friends, and…
Having supported several 6sense clients as well as having hundreds of MAT implementations under our belt, we have some valuable…
The term “Machine Learning” was first used by Arthur Lee Samuel in 1959 and comes from the theory that computers can learn to perform specific jobs without…
Eloqua Advanced Intelligence proves to be a valuable tool for many customers interested in exploring AI. Real-time personalization is the…
Google & Yahoo Email Authentication Requirements for Bulk Email Senders To follow the new requirements, bulk senders need to deploy…
Marketing Automation Vendor Selection Are you embarking on a journey to implement new or replace an existing marketing automation tool?…
Did you know there are multiple social media app plug ins available for Eloqua? They sync seamlessly with your existing…
Here's a few good tips on how to save time, money, and probably your deliverability score for your marketing automation…
Marketing automation is technology that manages marketing processes and multifunctional campaigns, across multiple channels, automatically. To enhance your customers journey, …
A major goal of a marketing automation platform is to streamline sales and marketing organizations by replacing high-touch, repetitive manual…