Marketing trends for 2025

As we close the books on 2024, I wanted to take a moment to thank all my clients, friends, and family for a fantastic year!  Being surrounded by the best people in life has truly encouraged me to embrace growth both personally and professionally.  From winning pickleball championships, to doubling the growth and clientele of B Automated, it’s been a rewarding year.  Though not without its bumps in the road, 2024 was a learning experience.

Looking forward to 2025, I wanted to share some digital marketing trends I see being of top importance and where to invest your resources:
·     AI – From translations, to campaign personalization’s, to your website chat bots. Create hyper-personalized experiences!
·     Unify your tech stack – Get your systems talking to each other in a cohesive way with MDM, integrations, and data governance.
·     Data protection, security, and privacy – Yes, it’s a ‘thing’…pay attention to it!  Give the customers what they are asking for, honor their preferences and communication choices.
·     Visual content – Gone are the days of 2-page long emails, a 1-minute video will serve you better…or try a poll or survey!
·     SEO is evolving – Voice and AI SEO will be the next big thing.
·     Influencer marketing – Influencers play a critical role even in B2B marketing.  Put your best people forward on social media and go viral!

Dream big! If you work hard and put your mind to it, you can accomplish anything.
I can’t wait to see what we accomplish in 2025.

Contact us at https://bautomated.com/ for assistance managing these and other tactics to ensure your marketing efforts perform at optimal capacity!  We are experts in ABM, marketing automation and related integrations.